The luxury watchmaker raises the bar for innovation and design.
Held at the iconic speedway, the race was packed with action.
An enduring legacy rooted in crowning future legends of the sport...
The Daytona's rise to fame could be credited to possibly the first celebrity watch "influencer".
Over the last half-century, Rolex has been committed to supporting explorers such as Sylvia Earle of Mission Blue and Titouan Bernicot of Coral Gardeners in their initiatives to protect the environment.
In addition to owners of the most stunning classic cars, the event has also seen the participation of all five of Rolex’s motorsport Testimonees including Sir Jackie Stewart and Jensen Button.
