Take a journey through the impressive legacy of Swiss watchmaker IWC Schaffhausen, in a first-of-its-kind exhibition on Malaysian shores of the maison’s Pilot’s Watch collection. Opening next week on the 1st of July, Pavilion Kuala Lumpur’s centre court will be taken over by the exhibition that sees IWC showcasing their newest fleet of Pilot’s Watches alongside 12 of their legacy defining watches that were made for timekeeping in the world of aviation.
The IWC Pilot’s Watches Exhibition is open to the public and is an in-depth showcase of the brand’s long time involvement in the aviation watch market, with iconic pieces on show including the Special Watch for Pilots, the brand’s first ever aviation piece that debuted in 1936, the Mark 11, which has defined the brand’s approach to pilot’s watches till today, as well as the first Ref 3705 Pilot’s Watch Chronograph from 1994. These classic timepieces will be displayed with the newest lines of IWC Schaffhausen’s Pilot’s Watches that was unveiled at SIHH 2019, including the Spitfire collection and the Top Gun range.
Visitors can also learn more about the upcoming Silver Spitfire – Longest Flight expedition, around-the-world mission that will see British pilots Steve Boultbee Brooks and Matt Jones (left and right in picture above) taking to the air in a restored Spitfire craft to fly more than 43,000 kilometres, and more than 30 countries, in the four-month mission. Inspired by this, the exhibition in Pavilion will feature a replica of the Silver Spitfire, a treat for any aviation enthusiast.
The launching of this exhibition also inaugurates the maison’s new boutique opened in conjunction with Swiss Watch Gallery. The IWC boutique, previously located on the third floor of Pavilion KL, is relocated to the second floor in a larger 66 sqm space, and is the third in the region to be designed with the brand’s global design concept. Contrasting stone and glass textures sit at the heart of the interior decor, a design conceptualised by the in-house architects based in Schaffhausen.
The IWC Pilot’s Watches Exhibition runs daily from July 1 until July 9, and is the perfect place for fans of the brand as well as aviation aficionados to stop by and experience the more than 150-year legacy contained in the watches on display.