The LVMH Watch Week Dubai 2020 was held at the Bvlgari Resort Dubai from 13th to 15th of January to showcase the exceptional strength, creativity and innovation of the Group’s watchmaking brands: Bvlgari, Hublot, TAG Heuer and Zenith.
For three days, the four Maisons delivered a unique brand experience in a new format — one that is testament to the unparalleled sense of expertise and savoir faire of the LVMH Manufactures.
The event kicked off with a welcome press conference held in the garden of the Bvlgari Hotel Yacht Club. In attendance were Stéphane Bianchi, CEO of the LVMH Watchmaking Division and CEO of TAG Heuer, Jean-Christophe Babin, Bulgari CEO, Ricardo Guadalupe, Hublot CEO, and Julien Tornare, Zenith CEO.
Among the watches on display was a new watch from Hublot, the Big Bang Integral, the first Big Bang with an integrated bracelet in its 15-year history. With the integrated bracelet means a restyled case.
As a watch that embodies the spirit of Hublot, this unique piece features an integrated architecture, a fusion of technology and style for the wrist. It also maintains the iconic use of black ceramic, King Gold or titanium.
The new launch consists of three models, including a 500-piece limited edition All Black version dedicated to the “invisible visibility” concept introduced in 2006.
Hublot is also taking bold strides forward with its famous Meca-10 factory calibre, now introducing the Spirit of Big Bang Meca-10 Black Magic. Available in three versions – titanium, black ceramic and the exclusive King Gold allow, the piece boasts an extraordinary 10-day power reserve that combines with its “barrel” design and famous rubber strap that is combined with the gleam of gold, a first for the brand.
Another red hot item that is sure to draw attention is Hublot’s new Big Bang MP-11 Red Magic, a piece that embodies the full splendour of Hublot’s Art of Fusion. Encased in a striking red case in high-tech ceramic, the model reinvents horological performance with a manufacture movement offering an unparalleled power reserve of 14 days. It is available in a limited edition of 100 pieces.
But if one colour is not enough for you, what about all the colours of the rainbow? Hublot captures the ephemeral glow of the rainbow and rendered this fleeting optical phenomenon immutable by designing the Spirit of Big Bang Rainbow, two 39-mm and 42-mm timepieces, thus enshrouding the beginning of 2020 with good omens. Like a rainbow of gemstones, they make this colour spectrum sparkle, prolonging its hitherto ephemeral appearance.