Bad Bunny x adidas Originals x Mercedes-AMG PETRONAS
In a move that rewrites the playbook on cultural collaborations, Bad Bunny and adidas Originals are joining forces again. This time, the duo is teaming up with the Mercedes-AMG PETRONAS F1 Team to launch the new Adiracer GT and a full motorsport-inspired capsule. It’s not just about streetwear meeting sport—it’s about music, racing and lifestyle crashing into each other at full speed.
Motorsport DNA, City Soul
The silhouette at the centre of this partnership is the adidas Adiracer GT. Inspired by low-profile driving shoes worn by professional racers, the design brings a modern, technical twist. It features a streamlined mesh base, suede overlays, and a bold TPU cage that nods to racing frameworks. The opening colourway “Branch/Sand/Cinder” retails at USD 160 (~RM670).
Bad Bunny doesn’t just lend his name—he injects his cultural signature into the collection. The “94” motif (his birth year) appears as a race-number styling across caps, jackets and gloves. Typography and badging evoke an F1 paddock aesthetic re-interpreted through a music-culture lens.
A Collaboration Rooted in Place
This partnership isn’t peripheral—it was born from an event in Puerto Rico where the Mercedes-AMG F1 team performed a historic demo run. Bad Bunny, immersed in both street culture and motorsport, bridges his musical persona with the precision of Grand Prix engineering.
Style That Moves
Streets and circuits often live in different worlds. This collection collapses that divide. The Adiracer GT is described as “basically a supercar for your feet” in one style feature—mesh, carbon-fibre underlays, tyre-tread outsoles.
For the modern collector, this isn’t just footwear—it’s a statement. Whether you’re on the way to a sneaker-drop or seated in the stands at a Grand Prix, the blend of racing-technical styling and urban culture resonates. Everything from the colour palette (neutral sand, branch green) to material cues (TPU cage, suede underlay) play into this dual-identity narrative.
When Culture Accelerates
The significance of this drop goes beyond hype. It signals how lifestyle brands now engage with high-performance sport and cultural icons simultaneously. adidas’s multi-year partnership with Mercedes-AMG laid the foundation; adding Bad Bunny brings in millennial and Gen-Z cross-cultural relevance.
The timing is perfect. With Formula 1’s global growth and sneaker culture at its peak, this capsule arrives at the intersection of three accelerating trends: music, motorsport, and streetwear.
The Adiracer GT by Bad Bunny, adidas Originals, and Mercedes-AMG PETRONAS is more than a product. It’s a fusion of identities. It honours the legacy of classic racing shoes. It also amplifies the voice of a global artist and energy of streetwear. If you’re after gear that feels as fast as it looks, that nods to the circuit yet thrives on the sidewalk — this is your drop.
(Photos via Mercedes-AMG PETRONAS.)
