Montblanc’s recently refreshed flagship boutique in Pavilion Kuala Lumpur offers a new immersive multi-sensory experience that goes right into the heart of the brand. The 120 sq m space features an enhanced writing instrument experience with the newly introduced ink bar, which allows customers to engage with product experts to enjoy the pleasure of writing. Eight different nib sizes of Montblanc’s writing instruments are on display, complemented with 13 shades of Montblanc inks that offer a comprehensive experience for the art of writing.
Upholding the Minerva legacy and paying tribute to more than 160 years of fine watchmaking history, the boutique also features the Montblanc Minerva Watchmaking Timeline that highlights key milestones of the Minerva’s legacy, focusing on Montblanc’s unique fine watchmaking explorations that link the past and the present. At the Leather Atelier, meanwhile, the focus is on a ‘touch and feel’ experience, where Montblanc’s expertise, know-how, creativity, and collections are revealed through the senses. The new Leather Atelier also features personalisation embossing services, where customers can personalise their choice of Montblanc leather goods with a variety of fonts and colours.
There is also an intimate space where collectors can view limited editions or experience Montblanc customisation services, from bespoke nibs to Creation Privée personalisation in the most comfortable and private setting.
The Montblanc Pavilion boutique is on the third floor of Pavilion Kuala Lumpur. Details: +6 03-2144 3323
