In a landmark partnership that marries unparalleled athletic excellence with premier wellness practices, Aman, a venerated name in holistic and integrative wellness, has announced Novak Djokovic as its inaugural Global Wellness Advisor. This collaboration signifies a new chapter in Aman’s storied journey of blending peace, privacy, and local healing traditions with wellness advancements.
With a record for the most Grand Slam titles in men’s tennis and a history of holding the World Number 1 position for the greatest number of weeks, Novak Djokovic will be elevating wellness offerings in Aman with his profound expertise in mental and physical well-being. The multi-year partnership will see Djokovic contributing to specially designed programmes and exclusive events, drawing from his extensive experience both on and off the court.
“To remain competitive at the highest level, over an extended time period, demands far more than skill,” shared Djokovic. “Over the years, I have cultivated a comprehensive daily wellness routine, combining mental health, nutrition and fitness, that has enabled me to achieve sustained success both on the global stage and in my personal life. Sharing those learnings with Aman guests will be both a privilege and a pleasure.”
Meanwhile, the tennis legend’s involvement will also extend to Aman Essentials, where he will play a pivotal role in shaping future product developments and expanding the brand’s wellness-related offerings.
The partnership is set to unfold over the coming years with a range of exciting initiatives. Early plans include exclusive events for Aman Club and Residence owners, annual wellness retreats, and bespoke programmes available year-round across the properties.