
Cars racing during sunset at Daytona International Speedway.
On 25 January 2025, Rolex 24 at Daytona provided a perfect curtain raiser for this year’s endurance racing season. A thrilling spectacle, filled with high drama and intense competition, the 24-hour endurance race set the stage for an epic action on track.
At the iconic Daytona International Speedway, the #7 Porsche Penske Motorsport, Porsche 963 claimed the chequered flag. Clinching victory for the second consecutive year, it marks Porsche’s 20th win at this prestigious event.

Jamie Chadwick, Rolex Testimonee and Grand Marshal of the 2025 Rolex 24 At Daytona.
History was also made at the event with Jamie Chadwick serving as the Grand Marshal for the Rolex 24. A trailblazer in motorsport, she is the first female and active driver to assume the role at the historic event. Embracing a weekend of Grand Marshal duties and thrilling racing Chadwick’s role as Grand Marshall demonstrates the importance and growing role of women in motorsport.
Her words highlighted the challenge and grandeur of the event, which she has long admired. In a heartfelt tribute, she shared her aspiration to return as a competitor and win the coveted Rolex Daytona watch, a true symbol of triumph.
Racing On

The 2025 Rolex 24 At Daytona trophy.
Rolex has partnered the Rolex 24 At Daytona since the 1960s before assuming the coveted role as Title Sponsor in 1992. For the past 33 years the Swiss luxury watch brand has recognised the unwavering determination and exacting skill displayed during this legendary race.
Like champions of the past, drivers who triumphed at the 2025 Rolex 24 at Daytona received a specially engraved Oyster Perpetual Cosmograph Daytona in Victory Lane. Revered for its iconic status and performance, the timepiece’s legacy is perpetually linked to Daytona International Speedway® and is the ultimate accolade for racing drivers.

The engraved Oyster Perpetual Cosmograph Daytona presented to the winner of the 2025 Rolex 24 At Daytona.
The race was a true test of endurance, as the drivers faced a series of challenges, from freezing temperatures to high winds and changing weather conditions. The event showcased the resilience of the drivers, including those who placed in the top three: the #60 Acura Meyer Shank Racing, Acura ARX-06, which finished second, and the #6 Porsche Penske Motorsport, Porsche 963, in third.
In the LMP2 category, the #8 Tower Motorsports, Oreca 07-Gibson, took the win, while in the GTD Pro category, the #65 Ford Multimatic Motorsports, Ford Mustang GT3, triumphed. The #13 AWA Corvette Z06 GT3.R claimed victory in the GTD class.
Setting The Stage

Rolex Testimonee Tom Kristensen.
As the curtain falls on the 2025 Rolex 24 at Daytona, the race sets the stage for what promises to be an exhilarating season of endurance racing. According to Tom Kristensen, a Rolex Testimonee and endurance racing legend with nine Le Mans victories to his name, the Rolex 24 serves as a thrilling prelude to the upcoming races.
“What a great way to start the 2025 endurance racing season – the quality of driving across the categories at the Rolex 24 always amazes me,” Kristensen said. “The golden era of endurance racing continues with top manufacturers and exceptional talent entering the sport, creating such thrilling competition.”

Rolex has partnered the endurance racing event since the 1960s.
Looking ahead, Kristensen noted that the FIA World Endurance Championship and the 12 Hours of Sebring are next on the calendar, all building toward the crowning achievement of the sport — the 24 Hours of Le Mans in June.
The Rolex 24 at Daytona, with its incredible feats of endurance, precision, and teamwork, once again exemplified the heart and soul of motorsport. For both competitors and fans, the race is a celebration of resilience, skill, and the pursuit of victory — elements that will continue to define the 2025 season.