Rolex Sets The Standard With Big Reveals At Watches And Wonders 2025

The luxury watchmaker raises the bar for innovation and design.

Oyster Perpetual Land-Dweller, 40mm, White Rolesor.

With new luxury watches coming out of the woodwork at Watches and Wonders 2025, Rolex once more solidified its position as an undisputed leader the field with several stunning reveals. Combining over a century of expertise, cutting-edge technology, and timeless design, these latest creations push the boundaries of horological excellence.

As demonstrated at Watches and Wonders 2025, Rolex continues to redefine the future of fine watchmaking. From the groundbreaking Oyster Perpetual Land-Dweller to fresh interpretations of iconic models, these are the standouts the luxury watchmaker is bringing to its clients this year.

A Visionary Approach

Oyster Perpetual Land-Dweller, 36mm, 18 Everose Gold.

The Oyster Perpetual Land-Dweller marks a new chapter in Rolex’s storied history, seamlessly blending tradition with the latest in innovation. Designed for those who are grounded yet constantly moving forward, this new timepiece incorporates a host of pioneering features that reflect Rolex’s dedication to excellence.

The Land-Dweller is fitted with the calibre 7135, a revolutionary movement developed entirely by Rolex. This self-winding movement features 16 patents and is thinner than most of the brand’s other movements, yet delivers superior performance.

One of the most remarkable innovations in the Land-Dweller is its Dynapulse escapement. A groundbreaking alternative to the traditional Swiss lever escapement, this new design uses a rolling motion to transfer power. Comprising lightweight, silicon-based components, the escapement is more energy-efficient, less susceptible to magnetic fields, and offers exceptional durability.

Additionally, the movement’s state-of-the-art oscillator is resistant to strong magnetic fields, utilising a new ceramic balance staff exclusive to Rolex. This technical marvel ensures the Land-Dweller’s precision, even in challenging conditions.

Sleek, Modern Aesthetic

Rolex Watches And Wonders

Oyster Perpetual Land-Dweller, 40mm, 950 Platinum.

The Land-Dweller reinterprets the integrated bracelet concept, a design Rolex first explored in 1969 with the Quartz model. Today, the case and bracelet form a seamless, continuous line, showcasing a streamlined and modern aesthetic. The honeycomb motif dial adds a graphic touch, enhancing legibility with its geometric pattern and subtle relief.

This model is available in two sizes—36mm and 40mm—and is offered in various materials, including white Rolesor, 18 ct Everose gold, and 950 platinum. The Flat Jubilee bracelet and redesigned Oyster case complete the look, offering a sophisticated, technical, and contemporary timepiece for any occasion.

New Dials And Fresh Looks

Oyster Perpetual GMT Master II, 18 ct White Gold.

While the Land-Dweller stands out as a technological marvel, Rolex’s 2025 collection at Watches and Wonders also brings bold new dials and designs to some of its most iconic models.

The GMT-Master II makes its debut with Rolex’s first-ever ceramic dial, offering a stunning green Cerachrom dial that perfectly complements the green and black bezel. This version of the GMT-Master II continues the tradition of offering a second time zone with precision, now paired with an innovative and harmonious design.

Rolex Watches And Wonders Oyster Perpetual

Oyster Perpetual GMT Master II, 18 ct Everose Gold.

For 2025, the Oyster Perpetual series receives a refresh with new dial colours, including lavender, sandy beige, and pistachio green. These pastel shades are paired with a redesigned 41mm case and slimmer Oysterclasp, offering an elegant yet modern look that remains true to Rolex’s roots of simplicity, reliability, and robust design.

Refined Elegance

Perpetual 1908, 18 ct Yellow Gold.

The Perpetual 1908 in 18 ct yellow gold now arrives with a dedicated seven-piece link bracelet, introducing a new level of luxury and comfort. The Settimo bracelet, with its small, polished links, creates a scintillating display of light. Its geometry offers refinement and comfort, enhancing the watch’s overall elegance.

Oyster Perpetual Datejust, 31mm, 18 ct Yellow Gold.

The Oyster Perpetual Datejust 31 introduces a dramatic red ombré dial, which transitions from fiery red to a deep, dark edge, enhanced by diamonds on the bezel and dial. This is the first time Rolex has used a red ombré dial, showcasing their exceptional mastery of dial-making and craftsmanship.

Oyster Perpetual Cosmograph Daytona, 18 ct Yellow Gold.

Rolex’s legendary models also receive fresh updates for 2025. The Cosmograph Daytona now features a vibrant turquoise blue lacquer dial with black counters, paired with a yellow gold case and the technical sophistication of the Oysterflex bracelet.

Oyster Perpetual Sky Dweller, 18 ct Yellow Gold.

There’s also a stunning new tiger iron dial for the GMT-Master II in 18 ct Everose gold. This metamorphic rock, with its golden and orange hues, pairs perfectly with the watch’s brown and black Cerachrom bezel. A striking bright green sunray dial joins the Sky-Dweller family. Combined with an 18 ct yellow gold case and bracelet it produces a radiant timepiece full of energy and elegance.

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