As winter slowly fades away, fashion lovers and extreme sports enthusiasts alike are looking back on an exciting event. Prada Linea Rossa, partnered with Red Bull for a unique ski and snowboard competition called Infinite Lines. The event brought together 24 of the most talented and creative skiers and snowboarders from all over the world. Including Prada ambassador and American snowboarder Julia Marino.
A Collaboration between Fashion and Extreme Sports
The competition took place on the Combe du Fornet, an incredible terrain located at an altitude of 2,225 meters. The riders were given the opportunity to showcase their skills on a mix of natural aerial obstacles and highly technical snow modules created by Prada Linea Rossa and the organization. These modules included kickers, hips, step up, step down, and tables, and challenged the athletes to showcase their talents in both freestyle and backcountry disciplines.
The performances were judged by six judges. Three for skiing and three for snowboarding. The criteria included creativity, fluidity, and difficulty. With a special prize called ‘Beyond the Line’ designed and presented by Prada Linea Rossa to the athlete who demonstrated the most creativity and challenged themselves the most during the competition. This year’s winner was Jules Bonnaire.
Prada Linea Rossa’s Commitment to Innovation and Creativity
The partnership was a unique collaboration that brought together fashion and extreme sports in an unforgettable event. Their commitment to supporting the next generation of talented skiers and snowboarders was evident in the diverse lineup of athletes who participated in the event.
The Prada Linea Rossa and Red Bull partnership brought a new level of excitement to the world of winter sports. With their commitment to technical innovation and creativity. Prada Linea Rossa continues to be a fashion brand that is both stylish and functional.
We look forward to seeing what they will do next in the world of sports and fashion.
