Win Metawin is set to return to Kuala Lumpur. On 22 September, the Thai heartthrob returns to Pavilion KL as Prada Beauty unveils its latest creation — Paradigme, the new masculine eau de parfum.
The pop-up promises more than fragrance. It’s an immersive Prada Beauty experience designed to showcase the bold spirit of Paradigme. Visitors can expect a world where contemporary masculinity meets refinement, brought to life through sleek design and sensory storytelling.
Credit: Prada Beauty
Paradigme captures strength and sensuality in equal measure. The fragrance opens with fresh, vibrant notes before unfolding into deeper, more textured layers. Bold yet elegant, it reflects the duality of the modern man — confident in his presence, yet nuanced in his expression.
Crafted with Prada’s signature sophistication, Paradigme stands as more than a scent. It is a statement of identity, offering men a fragrance that feels as distinctive and memorable as the style they choose to wear.
At the centre of the excitement is Win Metawin, who continues to captivate Malaysian fans with his effortless charm. His presence elevates the launch, embodying the essence of Prada’s vision of modern manhood — confident, stylish, and unapologetically authentic.
The Paradigme pop-up at Pavilion KL will be open to the public, offering fans and fragrance lovers a chance to explore the house’s latest scent in a dynamic new way. With Win’s star power and Prada’s uncompromising artistry, the event promises to be one of the most talked-about beauty moments of the season.
(Images via Win Metawin Fan Page)
