Organised by media publisher Biz Of RE, and supporting partners including Samsung, Sephora, and Kérastase, the House of RE 3rd anniversary celebration party brought together a full house of guests and friends to celebrate the special occasion.
It was a collaborative effort that involved seven featured titles including The Peak, GLAM, GLAM Lelaki, EH!, Harper’s BAZAAR, BAZAAR Man, and ICON. Held at Spark Club KL, the presence of prominent individuals added to the glamour of the party, making it a star-studded affair and truly making for an unforgettable time. Besides celebrating important milestones, the party served as a fantastic opportunity for networking, entertainment, and plenty of fun and games.
The atmosphere at the House of RE party was truly out of this world. Themed “Celestial Chic”, the stellar evening kicked off with host and MC, Nadia Halim inviting the Creative Directors of each title for a speech about the activations for guests to play and win exciting prizes. The evening went on with an adrenaline-filled playlist by DJ Jovynn and DJ Blink.
The designated activation at Harper’s BAZAAR and GLAM offered a unique and interactive experience to the guests. In collaboration with Samsung Galaxy Flip5, guests were given the opportunity to personalise a tote bag with their preferred fashion quotes, making the bags a reflection of their personal style and preferences. For GLAM, guests had the opportunity to capture their most precious moments at the Galaxy-themed photo booth using the Samsung FlexYou360. These photos were instantly printed to take home or shared on social media.
“EH!” had an exciting challenge where guests were required to place as many Sephora Collection beauty miniatures and a Samsung Galaxy Flip5 folding phone into an exclusive EH! x Sephora mini bag within a specified time. Meanwhile, the gaming stations at BAZAAR Man and GLAM Lelaki tested guests’ memory skills through a fun memory game where participants had to match the same icons within a limited time frame. The participant who scored the highest points stood a chance to win a Samsung Galaxy Watch6.
Here’s a glimpse of our House of RE party
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As Biz of RE celebrates its third year, the House of RE party marked a memorable evening for all those involved.