Are you looking for a piece of artwork for your home or office space? Head over to Menara Ken, TTDI from now until the 2nd February 2023 to purchase art for a good cause.
‘A picture paints a thousand words,’ so they say. And the people at non-profit educational organisations Fugee, Angsanacare and profit-making agency Brand Me Happy and Tea Bird Tea have come together for an extraordinary collaboration. A pop-up Art Gallery in Menara Ken TTDI hosts artwork by career artists, product designers and talented Fugee School students. Student artworks are affordably priced at RM250 each.
What if non-profit organisations were empowered to earn their own funds?
Brand Me Happy and Tea bird Tea have been working with Fugee for 6 months to help them reinvent their business model to make them self-reliant and future-proof. Together, they are bridging the gap between profit-making and not-for-profit organisations by restructuring Fugee’s operations, changing their communication focus to become more transparent and building new commercial platforms making it easier to connect with donors and businesses alike.
Brand Me Happy agency was founded during the pandemic to service small businesses by Sharon Abdullah of Angsanacare and Ashleigh Cotterill of Tea Bird Tea.
ART ROCKS US is the best example of how this works: it offers Fugee a professional platform and the mileage to engage with corporates in a new setting while showcasing students’ talent in front of a larger audience. Fugee does not have the capacity to organise an art event of this scale independently, but through this collaboration, it can draw on the expertise of the branding and art specialists.
Entrepreneurs always look outside the box to find sustainable business solutions and there is no reason why non-profit organisations should not do the same.
What You’ll experience
- Inspiring art from Fugee School students and refugee artists as they tap into their artistic potential
- Thought-provoking exhibits by Sharon Abdullah and Ashleigh Cotterill of Brand Me Happy and Angsanacare.
- Fugee Dream School campaign and new website launch. Fugee is introducing its new Giving Catalogue and fundraising to build the Fugee Dream School. Art- based commercial product ranges by Tea Bird Tea, Fugee School and Fugeelah.
Angsanacare, the other non-profit this exhibition supports, provides art and music therapies to terminally ill children in the hospitals. Also, art is therapy for kids and adults with ADHD and other mental health issues. ART ROCKS US displays some of their work and explores how differences can be bridged.
Profits from any art or products sold will go directly to the seller with 10% of all sales being pooled to cover the running costs of the exhibition. Fugee student artists get 20% for each art piece they sell and the balance goes towards funding the Dream School.
Entrance is free of charge.