CHANGING THE RULES OF THE GAME
TAG Heuer shook the halls of Baselworld in March with the announcement that it is partnering Google and Intel to create a smartwatch. On top of that, it has a new line-up of young and social media-savvy ambassadors, marking a new chapter in the brand’s history. The Peak meets Francoise Bezzola, TAG Heuer’s Vice President of Communications, to discover the latest developments.
It goes without saying that 2015 has been a tumultuous year for horology. The dawn of the smartwatch is nigh, the Swiss Franc hit a record high in January, and luxury market hotspots appear to be cooling around the world. Despite the tenuous outlook, Swiss horologers remained undeterred as they showed up at Baselworld in grand fashion to display this year’s novelties. The Peak reports live from the Baselworld Watch & Jewellery Fair 2015.
Sometimes, it is we possess that defines who we are. Here’s a list of things that you didn’t even know you needed to be at The Peak of life.
Hublot kicked off the horological party to end all horological parties in Singapore to celebrate both the 10th year anniversary of its emblematic Big Bang collection as well as the Lion City’s Jubilee year. The Peak reports live from the front row of the red carpet.
Sincere Watch Group Vice-Chairman, Kingston Chu, defies the odds and proves that youth has its distinct advantages when it comes to running a regional business in watch retailing.
