Singapore recently played host to the Asian premiere of UBS House of Craft x Dior, a multi-day exhibition celebrating the artistry and legacy of Dior’s seven creative directors over the past eight decades. Curated by Carine Roitfeld and conceived by acclaimed artist Brigitte Niedermair, the exhibition offered Singaporean audiences an unprecedented glimpse into the Maison’s rich heritage, featuring archival gowns, sketches, and visual references displayed in Asia for the first time.
UBS House of Craft x Dior – Behind the Scenes
The showcase combined fashion, photography, and immersive experiences, highlighting Dior’s evolution under the creative stewardship of Christian Dior, Yves Saint Laurent, Marc Bohan, Gianfranco Ferré, John Galliano, Raf Simons, Maria Grazia Chiuri, and a special tribute to Kim Jones, the current visionary shaping the House’s legacy across Women’s, Men’s, and Haute Couture collections. Five previously unseen photographs by Niedermair and a dedicated room celebrating Dior’s iconic sketches and silhouettes offered a rare insight into the creative foundations of the Maison, including references to Singapore — encouraging the dialogue between Dior and the region.
Reflections on Craftsmanship and Connection
Beyond its visual splendour, the Singapore edition featured exclusive programming that brought visitors closer to the art of couture. Intimate conversations, panels, and live demonstrations allowed audiences to engage directly with masters of craft, including Roitfeld, Niedermair, and artisans from Dior Atelier. Highlights included Framing Fashion: Brigitte Niedermair on Couture and Culture, which explored fashion photography’s ability to transform couture into a fundamental expression of identity and femininity, and elevated by The Craft of Couture, a panel where Dior’s leading ateliers shared insights into their techniques, traditions, and innovations.
UBS House of Craft x Dior Community Program.
The exhibition also nurtured emerging talent, hosting nearly 50 students from LASALLE College of the Arts and NAFA, who gained firsthand insight into the dialogue between craftsmanship and couture from the world’s leading fashion voices.
Singapore’s Rising Role in Global Fashion
Jin Yee Young, Co-Head of UBS Global Wealth Management Asia Pacific and Country Head of UBS Singapore, reflected on the experience: “It has been incredibly rewarding to witness both the public and our clients immerse themselves in UBS House of Craft x Dior, experiencing firsthand the precision, skill, and dedication behind fashion’s highest craft. Moments like these reflect what UBS has stood for over 160 years: a commitment to excellence and connecting people, ideas, and generations.”
Installation view of UBS House of Craft x Dior Singapore
The strong public turnout underscored Singapore’s rising prominence as a nexus for global fashion and culture. Building on its acclaimed New York run in June 2025, UBS House of Craft x Dior continues to celebrate mastery across disciplines, from couture to horology, creating spaces for meaningful interactions between creators, thinkers, and audiences. Future editions promise to explore new themes and disciplines, further connecting enthusiasts with world-class craftsmanship.
(Image courtesy of UBS House of Craft x Dior Singapore)
