To mark the 20th anniversary of its iconic Big Bang collection, Hublot has launched a striking pop-up experience at The Exchange TRX, Kuala Lumpur’s newest luxury and lifestyle hub. Running from 4 to 18 August, this immersive showcase invites watch lovers to step into the bold, boundary-breaking world of Big Bang — a collection that has redefined modern Swiss watchmaking since its revolutionary debut in 2005.
A Pop-Up That Embodies The Hublot “Art of Fusion”
True to Hublot’s spirit of innovation, the Big Bang 20th Anniversary Pop-Up offers more than a display—it’s a curated journey through two decades of craftsmanship, creativity, and disruption. At its centre stands a striking animated sculpture, showcasing a dynamic retrospective of the collection’s most iconic models.
Blending art and horology, the pop-up’s bold architecture mirrors the Big Bang’s DNA—delivering a narrative that’s as powerful as it is playful.
Four Themes, Eight Timepieces: A Dynamic Showcase
The installation is brought to life through eight iconic Big Bang timepieces, each spotlighting a key theme that reflects Hublot’s evolution across the last two decades: Soccer, Pop Art, Ceramic, and Sapphire.
- Big Bang and the World of Soccer
In 2006, Hublot became the first luxury watch brand to enter football with the Big Bang Swiss Football Association Chronograph. It kicked off a legacy that now includes UEFA, the Champions League, and global ambassador Kylian Mbappé. Hublot also pioneered the use of the fourth official referee board, now a fixture in global tournaments.
- Big Bang Meets Pop Art
From the bold Pop Art Limited Editions to collaborations with Takashi Murakami, Samuel Ross, and Daniel Arsham, Hublot boldly fuses high art with horology. These colourful, expressive pieces blur the line between contemporary art and luxury watchmaking, turning each timepiece into a wearable canvas.
- Pioneering in Ceramic Materials
With innovations like the Yellow Magic and Blue Magic, Hublot showcases its mastery in high-tech ceramic. Years of research led to vibrant, scratchproof ceramic cases—fade-resistant and crafted entirely in-house, showcasing Hublot’s drive for material innovation.
- The Transparency of Sapphire
Few materials in modern watchmaking are as complex and awe-inspiring as sapphire crystal. Hublot’s Big Bang Unico Sapphire models reveal the brand’s engineering prowess, offering full transparency into the movement beneath. With clear and pink sapphire variants, the watches float on the wrist—blending technical mastery with bold aesthetics.
A Travelling Tribute to the Hublot Innovation
This sculptural installation isn’t just static. Built to travel, the installation serves as an ambassador for the Big Bang legacy, showcasing its most groundbreaking creations. Each timepiece showcased is a chapter in Hublot’s ongoing narrative: fearless, futuristic, and always a step ahead.
Whether you’re a collector, design lover, or curious newcomer, this pop-up offers a bold look into 20 years of innovation.
