Say hello to Presley and Kaia Gerber, the newest members of Omega’s ever-growing family of influential brand ambassadors. In case you were wondering, Kaia and Presley are the genetically blessed offspring of legendary supermodel Cindy Crawford and her husband, Rande Gerber.
It was in 1995 when Crawford first signed on as Omega’s first brand ambassador and was involved in the relaunch of the popular Constellation collection. Recently, the iconic supermodel joined Omega to visit the Orbis International Flying Eye Hospital in Peru where she filmed a documentary titled “The Hospital in the Sky” alongside her daughter, Kaia.
Representing the next generation of watch fans, Kaia and Presley are proving themselves to be rising stars in their own right by following in their famous mother’s footsteps. Represented by IMG Models, Presley made his runway debut two summers ago in Moschino’s Made LA show in Los Angeles while his younger sister recently took on her first professional spin down the runway at New York Fashion Week.
The announcement was made during the official launch of Omega’s “Her Time” exhibition which shines a spotlight on the brand’s impressive repertoire of exquisite women’s timepieces. During the star-studded event, the President and CEO of Omega Raynald Aeschlimann had this to say about the big reveal.
“We have always considered our Omega ambassadors to be family. So to now be working with Cindy’s children is very special. We have known Presley and Kaia for a long time and I’m always impressed by their abilities and personalities. It’s truly exciting to have their fresh creativity and young exuberance on our side. We can’t wait to get started.”
Below is a sneak peek of the grand event that took place last week at the historical Hôtel de Sully in Paris: